improve their customers’ experiences.
Delivering research that makes an impact. At Russell Research, we deliver the knowledge and understanding to help our clients build a deeper understanding of their target audience, keep ahead of their competition, and deliver industry-changing ideas to their clients.
Best-In-Class CX Products
Customers don’t think about their activities in journeys. Because of that, it is critical to be able to explore their activities in terms that make sense to them.
PURCHASE JOURNEY EXPLORATORY
Customers don’t think about their activities in journeys. Because of that, it is critical to be able to explore their activities in terms that make sense to them.
PERSONA BUILDER
We all know different groups customers have different needs, expectations, and are more important than others.
TOUCH-POINT DEEP DIVE
Each touch-point offers that possibility to delight & inspire customers.
PRODUCT COMPETITIVE CONTEXT
Products operate within customers’ perception of their ability to do a specific job or accomplish a specific task.
BUSINESS TO BUSINESS CX
Customers tend to have longer relationships with companies and the dollar value of the experiences are much higher.
