Conducting an in-home usage test (“IHUT”) can be a game-changer when refining a product before it hits the market. It’s a unique opportunity to gain valuable insights from real-world users in their natural environment. But to make the most of this research method, planning and execution are key, with a range of new technologies enabling deep insights that can help make critical decisions.

Our latest tip sheet provides a series of recommendations on how to optimally execute your next IHUT and elevate your learning:

Click here to download the IHUT Tip Sheet